Westerland signs dunnhumby for Hammersmith mega HQ
Republished from costar.co.uk
26 July 2013
Westerland Real Estate, the property arm of the company that owns Access Self Storage, has signed computer science company Dunnhumby for all of its striking 115,000 sq ft office redevelopment of the Grade II listed former Ford Motors warehouse in Hammersmith, west London, CoStar News can reveal.
The letting, which sees dunhumby consolidate out of two offices in Ealing, is one of the biggest office deals in the buoyant West London office market in recent years and comes a month after Hammersmith & Fulham council backed a striking ColladoCollins-designed scheme for the redevelopment of the landmark building at 184 Shepherds Bush Road.
The plans have sought to retain the architecture of the building while creating an additional three floors of contemporary offices within a diagrid glazed structure.
The building includes floor plates of up to 23,000 sq ft.
Westerland gained consent for listed building consent and change of use of the whole building, home to an Access Self Storage hub for the past 23 years, from Class B8 (self-storage) to Class B1 (offices) last month.
No. 184 Shepherd’s Bush Road comprises a three storey industrial building, formerly known as Citroen House.
The site was originally built as a motor garage service depot with showroom, constructed for the Ford Motor Company around 1916. Soon afterwards it was taken over by Citroen in 1926 and used as a car showroom.
Dunnhumby will pay £39.50 per sq ft on a 15-year lease with no breaks. It will move to the new headquarters from Uxbridge Road Ealing in spring 2016.
Jonathan Meier on behalf of Westerland Real Estate said: "With over 55 Access Self Storage facilities across London and the UK we continue to look at development potential whilst also maintaining a good level of distribution for our 35,000 customers. We had seen for some time the potential for 184 Shepherds Bush Road to be a high quality office development and are delighted to have agreed terms with dunnhumby. Our current customers at this facility will be offered alternative storage services at a variety of our nearby West and South-West London facilities."
Mark Powell from dunnhumby said: "Working with an architect and developer we were able to design a space in this historic building which will reflect our unique culture and provide the perfect place for our business to innovate and grow. We are excited about the opportunities that our new home will bring for our people and the company as we invest in our future and reconfirm our commitment to west London.”
Roy Collado from architects Collado Collins said: "This is an exciting and sensitive reimagining of an important local landmark. Its history as a car showroom and garage means its high ceilings and use of space is ideal for conversion into a 21st century office and the new three storey roof extension provides a nod to the future as we protect the past. When it was built in 1915/6, records indicate that the original plan was for it to be taller, but the First World War shortage of cement meant it stopped at three storeys, so in a way we are finishing off the building a century later."
Cllr Nicholas Botterill, Leader of the London Borough of Hammersmith & Fulham Council said: “Hammersmith is being reborn before our eyes and the 1,000 new jobs that are being created locally continues the positive momentum. Hammersmith is enjoying a renaissance due to a number of high-profile regeneration projects and this major new investment in our town centre shows that we remain open for business. Developers are currently pumping millions of pounds into Hammersmith and the 1,000 new jobs will be a major shot in the arm for the town centre.”
Richard Harding of agents Bray Fox Smith said: "This is the largest deal in the Hammersmith market this year and reflects the underlying strength of Hammersmith as an office location and the unique qualities of the building."
The spectacular letting was orchestrated by the freeholder with agents CBRE and Bray Fox Smith beneath the radar of the wider market over a significant time period and will cement the consensus that the Hammersmith office market is increasingly starved of vacant Grade A space at the same time that there is strong occupier demand for prime West End buildings.
The main scheme coming forward - Development Securities and Scottish Widows Investment Partnership's 110,000 sq ft 10 Hammersmith Grove - is enjoying strong interest and DevSecs has agreed terms with Pernod Ricard for around 40,000 sq ft.
Strutt & Parker and Jones Lang LaSalle are letting agents.
F&C REIT and Berwick Hill Properties also bringing forward a redevelopment and expansion of the 16,000 sq ft 2 Bridge Avenue, Hammersmith.
Savills and Hanover Green are marketing the scheme.
CBRE advised dunnhumby; Bray Fox Smith advised Westerland.
Founded in 1989, dunnhumby now employs more than 2,000 employees in offices throughout Europe, Asia and the Americas, and serves companies including Tesco, The Kroger Co., Coca-Cola, Macy's, Procter & Gamble, PepsiCo and Shell.
Westerland Real Estate is part of a group of companies that include operating businesses Access Self Storage, Montcalm Hotels and Shaftesbury Hotels. The family owned group is a major owner, operator, developer and employer in the Central and Greater London area across several different sectors.
Read the original article at costar.co.uk